Privacy Policy Cheat Sheet for E-Commerce Websites

Privacy Policy

By now, you know that you need a Privacy Policy. But you’ve probably copied/pasted it from another site or competitor and think you’re fine, right? WRONG! Every website is different. Some allow uploads, some have message boards, and some sell subscriptions. Depending on what your site or app does, is what you collect, and you need to alert your users and get protection for it. So what should you look out for?

Here’s a basic privacy policy cheat sheet:

  1. Name of the entity: Be sure to specify the name of your company and any affiliates bound by the agreement.
  2. Types of data collected: Be specific as to what you’ll be collecting. Examples include names, email addresses, IP addresses, credit card numbers, and others.
  3. Method of collection: Identify how you will collect user’s data; whether via forms, cookies, server logs, or others.
  4. Reason for collecting data: This can be either for order processing, applications, memberships, or others.
  5. Intended use: How does your website employ the information it receives from customers? Is it to provide services, improve the site, or send newsletters?
  6. Legal Basis: Explain how you are legally able to use the information. It may be because your users consent to it, for contract performance, or a legitimate interest such as data privacy.
  7. Get consent from users: Also outline the procedure for users withdrawing their consent. This includes informing of Users’ rights regarding their data such as access, rectification, deletion, and portability.
  8. Implement Security measures: Have protocols in place to protect personal data, which means having an Incident Response Plan, assigning officers to security roles, hiring cybersecurity companies, getting insurance for attacks, and others.
  9. Use of data: How are you going to use the information you collect, for how long, and will anyone else be able to access it. This includes informing the users about data retention, and procedures for secure deletion; as well as your policies for sharing Information with Third Parties, and any safeguards required from them to protect user’s data.
  10. Changes to Policy: How will you inform users about amendments to the policy? Information for Minors: Policies about processing data and obtaining parental consent

Do you have questions about your site or app? Reach out to us for a consultation.

EPGD Business Law is located in beautiful Coral Gables. Call us at (786) 837-6787, or contact us through the website to schedule a consultation.

*Disclaimer: this blog post is not intended to be legal advice. We highly recommend speaking to an attorney if you have any legal concerns. Contacting us through our website does not establish an attorney-client relationship.*

Share this post

Silvino Diaz

Silvino E. Diaz’s practice ranges from Civil and Commercial Litigation to Entertainment and Intellectual Property Law. Silvino has earned a reputation as one of Puerto Rico’s foremost advocates for independent musicians and artists. As a result of his sustained commitment to creative industries, he was named Professor of Intellectual Property Law at Atlantic University College (Guaynabo, PR) – the Caribbean’s leading digital arts institution – where he spearheaded the “Introduction to IP” course for both the graduate and undergraduate programs, and was appointed by the Office of the President to develop an Intellectual Property graduate curriculum, where he served until moving to Miami in 2017. He is the founder of the service known as Starving Artists, where he offers innovative business and legal counsel for artists and creatives.


*The following comments are not intended to be treated as legal advice. The answer to your question is limited to the basic facts presented. Additional details may heavily alter our assessment and change the answer provided. For a more thorough review of your question please contact our office for a consultation.



The Entrepreneurs Handbook

This is a quick legal reference guide covering 16 topics that every business owner needs to have to start a business


The Entrepreneur's Handbook

This is a quick legal reference guide covering 16 topics that every business owner needs to have to start a business.


El Manual del Empresarios

Esta es una guía rápida de referencia jurídica que cubre 16 temas que cada empresario necesita saber para empezar un negocio.