How Do You Create a Review Website?

Computer with online reviews

Starting a website for a business can sometimes be difficult; however, there are steps that can be taken to facilitate the process, including the following:

  1. Determine the primary purpose of your website.
  2. Decide on your domain name.
  3. Determine your budget.
  4. Choose a web host.
  5. Build your page.
  6. Set up your payment system.  
  7. Edit and publish your website.  
  8. Invest in marketing ideas.

How do review websites work?

A review site is a website where people and businesses can post reviews about not only products and services but also customers and other businesses. These websites use a special “Web 2.0” technique that gathers reviews from users and publishes them in a designated area of the website.

How can I prevent false reviews from being published on my website?

The best way to avoid false reviews is by instructing your users that they should be writing opinion-based ratings rather than fact-based ratings. For instance, instead of saying “Simba watched Mufasa die” your users should say “I believe Timon likes the song Hakuna Matata.”  Other ways to avoid false reviews is by creating a periodic system where you have employees check your website for reviews that may seem fact-based in nature; these facts can be about the past or the present. If the reviews seem problematic, you could instruct the employee to remove the review from the website to avoid claims of defamation or libel. You could also delegate these services, there are companies such as or Birdeye Reputation Management that provide services to investigate rates that may be false or defamatory.

How can I tell if reviews are fake?

Common red flags of fake reviews include: (1) extreme negative or positive emotion; (2) personal stories and details; (3) excellent or poor grammar; (4) excessive humor; (5) the reviewer didn’t actually purchase the product; or (6) the mention of a free product.

EPGD Business Law is located in beautiful Coral Gables, West Palm Beach and historic Washington D.C. Call us at (786) 837-6787, or contact us through the website to schedule a consultation.

*Disclaimer: this blog post is not intended to be legal advice. We highly recommend speaking to an attorney if you have any legal concerns. Contacting us through our website does not establish an attorney-client relationship.*

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