Under Florida Statute §865.09, a fictitious name means any name under which a person transacts business in this state, other than the person’s legal name. This is also known as DBA, or “doing business as.”
We’ll keep it short and simple this time. Every state has different regulations on DBA’s. For all intents and purposes,
It is important to note that a fictitious business name is not the same as a trademark. Entities like trademarks, service marks, corporations, and limited partnerships are legal names. In contrast, the registration of a fictitious business name does not create any exclusive ownership rights, nor does it reserve the name against future use.
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